Highlights
Being able to explain what you do succinctly is crucial for your career
Tips to keep your narrative simple and agile and to help you to adapt to different audiences
Objectives
- Ability to communicate a core professional message succinctly and compellingly
- Appreciation for the need to adapt according to the audience and situation
Learning Tools
- Live preparation and collaboration
- Role plays, simulations, improvisation
- Self-examination, peer/trainer feedback
- Filmed sessions for on-the-spot debriefing and later reference
Take-aways
- Concise, persuasive pitches for an elevator-pitch database
- Tools and checklist for future use
Prerequisite
Seminar Essentials
Explaining what you do or offer
- Making your message attractive, relevant, succinct, and simple for your listener's benefit
- Communicating what sets you apart from your competition
- Introducing your “Why” early on
- Identifying a problem you solve and/or a need you fulfill
- Mastering your pitch delivery: establishing rapport matters more than the words
Putting yourself in your listener’s shoes
- Mastering your body language and facial expressions
- Practicing your pitch in a variety of situations
Keeping your audience in mind
- Using to best advantage knowledge you may have of your listener
- Asking questions and staying agile
- Adapting your message to your listener